
High standards for fresh food
Fresh starts with growers and careful handling, helping families bring affordable food to the table every day.
13 / 18Category: Breakfast
Born on a bike, CLIF BAR is crafted to provide sustained energy during endurance activity. Made with organic oats and no high-fructose corn syrup, CLIF BAR is non-GMO and plant-based for a granola bar you can feel good about. From CLIF BAR Energy Bars to Builders Protein Bars and Zbar Snack Bars, CLIF brands turn grabbing a bar into raising your bar.

The Kroger promise centers on fresh products, everyday value, broad selection, and shopping that fits how customers want to buy.

Fresh starts with growers and careful handling, helping families bring affordable food to the table every day.

Kroger uses shopper insight and digital offers to help customers save time and money on the products they love.

From need-it-now items to full stock-up orders, the digital shopping path is built for convenient grocery trips.

Kroger supports healthier communities through nonprofit partnerships and its Zero Hunger | Zero Waste plan.